The Serra Residences is one of the most anticipated residential launches in Singapore’s Core Central Region (CCR). Previously known as the Pastoral View redevelopment, the project will introduce a brand-new freehold condominium to the Novena planning area, where new launches have been few and far between.
Scheduled to preview from 19 September 2026, The Serra Residences positions itself as the first freehold harmonised new launch in the Core Central Region, offering buyers an opportunity to own a rare freehold home in one of Singapore’s most established city-fringe neighbourhoods.
From Pastoral View to The Serra Residences
Many buyers may recognise the site as the former Pastoral View, a freehold condominium at 7 Bassein Road in District 11 that was predominantly occupied by tenants and well known within the rental market.
The redevelopment transforms the site into a contemporary high-rise residential development while retaining one of its biggest advantages — its freehold tenure in the highly sought-after Novena precinct.
Freehold projects within the Core Central Region have become increasingly scarce as government land sales are predominantly released on 99-year leases. This makes redevelopment sites like Pastoral View particularly significant, especially for buyers who value long-term ownership.
A Rare Freehold Address in Novena
Located at 7 Bassein Road, The Serra Residences will comprise:
- Freehold tenure
- Approximately 51,395 sq ft land area
- A single 28-storey residential tower
- 133 residential units
- Green Mark Certified development
- Clubhouse
- Swimming pool
- Full-size tennis court
- Landscaped communal gardens
Instead of multiple residential blocks, the project adopts a single-tower configuration that allows many apartments to enjoy elevated views while preserving more space at ground level for communal landscaping and facilities.
The First New Launch Here in More Than a Decade
One of the more interesting aspects is that approximately 12 years have passed since the last new launch in this pocket of Novena. That means buyers are entering an established residential neighbourhood where surrounding developments have largely matured.
For purchasers who prefer buying into completed urban environments rather than emerging precincts, this can be an attractive proposition. Schools, transport, healthcare facilities and shopping malls are already well established rather than being planned for future completion.
Architecture Designed for a Modern Skyline
The development has been designed by P&T Consultants Pte Ltd, one of the region’s established architectural firms.
In addition, the architectural concept features a sculpted 28-storey tower complemented by:
- Interior design by 932 Design Group
- Showflat interiors by Index Design Pte Ltd
- Landscape design by Ecoplan Asia Pte Ltd
Although only preliminary artist impressions have been released, the façade is adopting a contemporary vertical design with clean architectural lines that suit the evolving Novena skyline.
Positioned at the Heart of District 11
Location has always been one of Pastoral View’s strongest attributes, and The Serra Residences continues to benefit from the same central position.
Future residents will enjoy close proximity to three major lifestyle drivers.
HealthCity Novena
The development sits near Singapore’s expanding healthcare cluster, including:
- Tan Tock Seng Hospital
- Mount Elizabeth Novena Hospital
- Numerous specialist medical centres within HealthCity Novena
This places residents close to one of Singapore’s largest integrated medical and healthcare districts.
Nearby Schools
Families may also appreciate the nearby educational institutions.
The project is within 1 km of:
- St Joseph’s Institution Junior
- Hong Wen Primary School
Other schools, including Anglo-Chinese School, are also a short drive away.
Excellent Connectivity
Residents are expected to enjoy convenient access to the city via:
- Approximately an 8-minute walk to Novena MRT Station
- Short drive to Orchard Road
- Convenient access to the New Dempsey lifestyle enclave for dining and recreation
Being positioned between the Orchard and Novena districts allows homeowners to enjoy city convenience while remaining within a predominantly residential neighbourhood.
Boutique Scale with Comprehensive Facilities
One aspect that stands out from the preview is the range of facilities despite the relatively modest number of units.
The Serra Residences will include:
- Swimming pool
- Sun deck
- Full-size tennis court
- Residents’ clubhouse
- Landscaped communal gardens
Projects with approximately 130 units do not always include a full tennis court, making this a notable feature for buyers who value recreational amenities.
Sustainability Features
The development has also been designed with sustainability in mind.
According to the preview, it will be:
- Green Mark Certified
- Equipped with 109 car park lots
- Includes 5 EV charging bays
- Provides 23 bicycle parking lots
- Features a two-storey car park and basement parking configuration
These features reflect the growing emphasis on environmentally conscious residential developments while accommodating evolving transportation preferences.
What We Know So Far
Based on the current date, the confirmed project information includes:
| Feature | Details |
|---|---|
| Development | The Serra Residences |
| Former Site | Pastoral View |
| Address | 7 Bassein Road |
| District | 11 (Novena) |
| Tenure | Freehold |
| Units | 133 |
| Storeys | 28 |
| Site Area | Approximately 51,395 sq ft |
| Green Mark | Certified |
| Preview | 19 September 2026 |
| Estimated TOP | To Be Advised |
Our Initial Analysis
Although only preliminary information has been released, The Serra Residences appears to be targeting buyers looking for three increasingly difficult attributes to find in today’s market:
- A freehold tenure within the Core Central Region.
- An established Novena location close to healthcare, education and transport.
- A relatively boutique development that still offers a comprehensive suite of condominium facilities.
The redevelopment of the former Pastoral View site represents one of the few opportunities to purchase a brand-new freehold apartment in this part of District 11. With previews beginning on 19 September 2026, prospective buyers will soon be able to evaluate the layouts, pricing and specifications in greater detail.
As more information becomes available—including floor plans, unit mix, pricing and showflat walkthroughs—we will continue our in-depth analysis of The Serra Residences to help buyers understand how it compares with other freehold developments in the Novena and Core Central Region market.
Article contributed by Jerry Wong.
Jerry Wong is a realtor at Propnex Realty, bringing a rich background in interior and lighting design to his work. He loves exploring diverse spaces and observing the transformative power of real estate. Beyond his professional role, Jerry finds his greatest fulfillment in connecting people with the right properties, gaining immense satisfaction from helping clients achieve their dreams.
